Articles from March - 2014

InStitchu Taking It Up Another Notch (Pun Intended) With 3D Body Scanner

By Raja Gulati

InStitchu, an online tailoring clothier based in Australia, has teamed up with mPort a tech company, to deploy 3D scanners to shopping centers in Australia.

What a person, who required tailored suit or shirt would do is to get into one of the private booths and get scanned. The measurement data gets sent to InStitchu profile. The person can then log on to the system…

How SuitArt Saves Tailor Made Suits From Becoming A Commodity Product With Its Diamond Armor Suit

-By Raja Gulati

Since The Advent of the Internet, many things that were deemed to be impossibly non commoditizable, became commodity products. 

What does this means? For example in my industry, which is tailor made suits, Indochino, arguably, took the first steps in commoditizing the industry by having its production base in China. They have experts take measurements in the United…